Mission & Culture

“Making good quality machines to create continuous value for customers” is our enterprise’s mission.

Fuhrung is a German word meaning “management” in English. We choose this word to name our machines not only because its pronunciation is similar to our Chinese words but also it shows our respect to European quality. Germany is leading in machines manufacturing which represents highest level of today’s world. “Fuhrung” as an authentic German, it carries our wishes and resolves:

-We will only make good and high quality machines.

-To be leading supplier in China even in the world

-To make machines as good as Germany quality is our ultimate aim

Enterprise Culture

People-oriented, Customer-respected, Team working, Responsibility, Innovation


Our staff is our biggest wealth. They come from different area, join us for common goals and work in different position. Each of them is fully respected. Their hard-working is the biggest resources of company’s development. All achievement of company belongs to each staff.


What we do is finally meet customers’ demand. So satisfaction from customers are recognition of our jobs. We cherish every moment with customers. We view customers as our lifelong partners.. Our achievement is also because of customers’ choice and trust. So we respect our customers and will listen to their advices.

Team working

Smooth-running machine is as a result of coordination of clamping unit, injection unit, hydraulic system, electric system. But an qualified machine is inseparable from team working.Each position and each staff is a key link in the production lines. So team working spirit is necessary and important to our company.


We are responsible supplier. From company level, we are responsible for machines’ quality. We keep our words to our customers. Inside of company, we require our staff to take up their own position with responsibility which is basic merit of accomplishment.


In a year, we have hundred improvements on machines as well as working procedures. In a year, we have dozen patents approved or under applying. From design to manufacture and to delivery, from tech team to workers and to aftersales, each one is ready to listen and take advice for common goal to make better machines. Innovation keeps us always young and positive,vigorous.